I’m a firm believer that getting dressed shouldn’t feel like a chore. But hey, life happens. Mornings get busy. Our wardrobes feel bland. And we resort to the “I have nothing to wear” mindset. I’m here to tell you that you don’t have nothing to wear, you just need to strategize your style.

With a few minutes of planning outfits every week and recording your favorite outfit formulas, getting dressed will become infinitely easier. I’ve been tracking my outfits for years and can confidently say, this has changed everything for me. This guide will save you time, which is the most precious thing we have!

If you’re new here, hi! I’m Hailey.

And I believe that you deserve to have a wardrobe that is fulfilling, fun, and uniquely you.

I make content for the every day women just trying to figure it out. Because frankly, I am that woman too. I’m a firm believer that when we look good, we feel good. That’s why I’m obsessed with teaching you everything you need to know about building a fulfilling wardrobe, shopping intentionally without over-consuming and give you all the outfit inspiration your heart desires.

Now why the heck am I qualified to give you any type of advice about fashion? Well, I’m a Fashion Institute of Technology alum with years of fashion industry experience working both on the front lines of all things style/design as well as back end brand strategy. Before becoming a full time content creator, I often referred to myself as a therapist for fashion companies. You have an issue? I can show you how to solve it. And the same goes for you, lovely reader.

I’ve worked with globally recognized brands including Abercrombie & Fitch, Anine Bing, Michael Kors, LoveShackFancy, and many more. And now I’m working with my most important client to date…you.

I’m so happy you’re here. If you haven’t already, don’t forget to check out my YouTube channel for lots of other amazing content.